As I was reading Scott Briscoe’s recent post on Acronym titled Is Mediocrity Really The Worst Option, Scott’s comments that “you should never expend resources on something you know is mediocre” really caught my attention.
For quite some time I have been hearing about how workers, both for-profit and non-profit, are struggling with too much to do and therefore a lack of work-life balance. In many ways I believe this is due to a lack of data to effectively drive decision making in combination with a severe lack of prioritization. I have noticed that many staffers spend quite a bit of time on projects that do not have a positive ROI (ROI not necessarily meaning money, but any sort of result) and this worries me.
It worries me because many times this focus on activities that do not move the association forward in some way detracts from a staffer’s ability to focus on activities that would have a more positive outcome and/or detracts from their ability to work reasonable hours, have a personal life, and avoid burnout and stress. I am sure there are other reasons why association staff are focusing on projects and activities that do not have the impact as others they could be working on. If you have experienced any yourself, please share them here.